Budgets play a pivotal role in shaping IP strategy and IP leaders have to understand effect strategies to manage them. This session will delve into the profound effects of budget constraints on patent, trade secret, copyright, and trademark strategies. Gain insights into how to optimize IP strategies within budget limitations to achieve your organization's goals.

Innovative companies across the West Coast are becoming more and more aware of the need to form trade secret strategies. Recent case law has shown that courts can award costly damages in cases of infringement. This industry in-house-led panel will explore the key strategies surrounding maintaining an effective trade secret approach.

-        When is the best option to use patent protection and when is the best time to rely upon trade secret protection?

-        Understand where and how a trade secret can be valued effectively.

-        What is the best strategy towards the internal implementation of trade secret management?

Discover the best use of trade secret data protection.

Distinguished jurists with some of the liveliest Trade Secret Litigation dockets

in the country will examine decision making practices employed by the judicial

system. They will tease out the key procedural and technical differences between state and federal trade secret law, allowing you to form a holistic offensive and defensive trade secret litigation strategy.

Trade Secret IP laws are being established across the globe to help protect the assets of innovative companies. This session will take you on a global update on the leading actions governing bodies are taking to ensure trade secret protection is maintained and strengthened within their countries.

-        Discover the European approach to trade secrets and the impact of the EU Trade Secrets Directive (2016/943).

• How will the UPC impact Trade Secret strategy?

-        How has the UK approach to trade secrets diverged from the EU regulations.

-        Understand the Chinese approach to trade secrets:

Block Chained Evidence and Reversed the Burden of Proof – how has this streamlined process for Trade Secret Misappropriation Infringement?

The restriction and legislation of non-compete agreements is gaining traction around the country, with states and the federal government passing or proposing new restrictions on the clauses. This industry-led panel session will explore the impact of non-compete agreements on your trade secret strategy.

Part 1: Latest Update

-        Federal Trade Commission latest priority on non-compete agreement and examine the Impact on Trade Secret Protection in an Ever Fluid Workforce

-        Explore the Federal Trade Commission latest priority on non-compete agreement and examine its impact on trade secret protection in an ever fluid workforce

Part 2: Debate and Analysis

-        How far will the proposed clause limit a company’s ability to protect their trade secrets when employees seek to switch employment?

-        How will this affect function of the company?

-        If the non-compete rule becomes enforceable, will other technical measures for trade secret become more important?

How will this affect the ability to prove trade secret misappropriation?

Innovative companies must ensure that exiting employees are not taking valuable intellectual property with them when they join a new company. Conversely, employers must adopt best practices when recruiting new employees to avoid any costly litigation challenges. This panel session will provide you with the best approach in dealing with the on-boarding and exiting of employees to protect your trade secret assets.

-        Discover when to use forensic tools as part of onboarding new employees or conducting investigations.

-        Understand the implications of employment and non-compete agreements for trade secrets:

• When should an employer use an injunction to protect your trade secret?

-        Discover how to safeguard your intellectual property assets when changing to a new company:

• What information can be used by the new company?

What due diligence must be completed before joining a new company?

Join us for an insightful panel on the Defend Your Trade Secrets Act, which, since its signing by President Obama in 2016, has laid the foundation for federal protection of trade secrets. Discover the promising commercial and job creation opportunities arising from this legislation, fostering innovation across industries.

-        Gain a comprehensive understanding of state and federal resources for safeguarding your innovative products through trade secret protection.

-        Explore the extensive reach of the DTSA, even beyond national borders.

-        Learn how to identify trade secrets with precision.

-        Understand the nuances of misappropriation under the DTSA and UTSA.

-        Dive into the available remedies under the DTSA and UTSA.

What is the overview for trade secret litigation in 2024?

Reverse engineering refers to the process of working backward from an available product to understand what its parts are, how it functions and/or how it was made. This panel of trade secret experts will you to understand the permissibility of this process under federal and state law.

-        Discover the major trade secret case law regarding “reverse engineering and understand the key takeaways.

-        Is reverse engineering permissible under the DTSA?

-        What are the legal principles of reverse engineering in the high-tech industry?

• Does this differ from other West Coast industries?