Allison Elliott
Allison is the Store Director at VIOLET GREY, a content and commerce company born out of Hollywood beauty culture. As the brick and mortar retail authority at the company, Allison oversees all facets of VIOLET GREY’s Melrose Place flagship store including developing strategies to expand store traffic and optimize revenue, motivating and mentoring store staff, and ensuring high levels of customer satisfaction through best in class service. Since Allison joined VIOLET GREY in June 2018, the flagship store has experienced 50+% YOY revenue growth.
Prior to joining VIOLET GREY, Allison was the West Coast District Manager at Space NK and the West Coast Boutiques Regional Manager at Nars where she oversaw a multitude of stores, store openings and department store concessions.
Allison works concurrently as a professional make-up artist. She has trained under Francois Nars and Lena Koro and currently assists Monika Blunder. She has worked as a leading backstage makeup artist during New York Fashion Week and provided celebrities with red carpet makeup for The Emmy’s, The Golden Globes and The Critics’ Choice Awards to name but a few.